Shurtape is delighted to invest in its 10th year of high profile TV advertising this Spring. The global tape manufacturer’s market-leading products, Duck Tape® and FrogTape® will be promoted on TV from mid-March and throughout April, while the company’s newest brand, T-Rex Tape, is the focus of a concurrent nationwide radio campaign. Targeting the mainstream consumer DIYer, Shurtape’s Spring campaign is a highly targeted sponsorship and ad schedule across TV and radio and will promote the three brands’ involvement in April’s National Home Improvement Month. Built around ITV’s prime daytime show Good Morning Britain, and Talksport, it will deliver huge mainstream reach, while also including supporting print and online marketing. Says Alan Murray, Shurtape UK Head of... View Article
For the 9th consecutive year a high profile advertising campaign for Spring is planned, to inspire homeowners and renters – and drive more traffic into stores. All three of the company’s leading brands are to be featured , with double the investment on Duck Tape® and FrogTape® signalling a real commitment to awareness, sales and industry growth. A brand new Frog Tape ad will focus on how the product helps homeowners and renters improve their surroundings. It will run from March until the end of May alongside Duck Tape’s ads, which focus on the wide range of leading Duck products. The company’s T-Rex ad, will continue to highlight the uses for its ‘ferociously strong’ all purpose... View Article
As we near that busy DIY period of the year that traditionally starts at EASTER, TREX TAPE is taking to your TV screens again This year the campaign will be incredibly targeted and we have chosen to air our commercial Nationally via SKY And Channel 4 stations So look out over the next few months to see where “REXY” will appear.
More TV for the No1 Brands Duck and Frog tapes was announced today. Airing on “Good Morning Britain” and running right up to both May Bank Holidays This is another example of the companies continued investment in brands This will be the 7th consecutive year that the brands have appeared on National TV Another example of Shurtape “setting the bar even higher”!